FASHION WHOLESALE

Betty Barclay

Betty Barclay

1938. With Germany on the brink of war, Max Berk is dedicated to the production of women's clothing. His factory is destroyed by the conflict, but Max Berk does not give up. During a trip to New York in the 1950s, he notices the success of the Betty Barclay brand among American teenagers and gets a license to bring it to Germany. The brand has grown, adapted to the European style, proliferated throughout the continent and today is recognised internationally for its feminine line and perfumes.

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